Selling by Auction with Asprey Estates
Auctions are an option for all properties, not just 'problem properties'. Any property anywhere can be sold successfully and a brief look at any auction catalogue confirms this. It is usually circumstances, rather than a defective property that prompts a property owner to sell at auction.
We offer clients a range of options to successfully sell at Auction.
Live Stream Auctions:
* Our Live Stream Auctions bring the excitement and immediacy of a real-time auction directly to bidders anywhere in the world. Instead of bidding solely through a timed window, our Live Stream format broadcasts the auctioneer live - just like a traditional sale room - with online bidding happening in real time alongside bidding on the telephone or by proxy.
* During a Live Stream Auction you’ll see and hear each lot called as the sale unfolds. Bidders online can place bids instantly as lots are presented, helping create a dynamic and competitive environment that often drives higher sale prices.
Key benefits:
* Wider audience reach — Attract bidders worldwide who can join live as the auction happens.
* Greater engagement — The live format can encourage more active participation and can help achieve stronger final sale results.
* Scheduled event with impact — A fixed live auction time creates urgency and focus around your lots.
Multi-Lot Timed Auctions:
* Our Multi-Lot Timed Auctions are where multiple lots are offered online within a set bidding window. They follow weeks of pre-auction marketing across our digital platforms to raise interest in the lots.
Key benefits:
* Once bidding opens, buyers can make offers online, or by proxy, depending on their preference.
* Pre-auction marketing momentum – Weeks of marketing before the auction builds anticipation and attracts serious buyers, increasing the likelihood of competitive bidding.
* Professional presentation – Your property is showcased alongside other quality lots, reinforcing its value and appeal.
* Concentrated buyer attention – The set bidding window creates a sense of urgency, encouraging buyers to act decisively.
* Potential for bidding wars – As the set window draws to a close, a flurry of last-minute offers could rapidly increase your final sale price.
Single-Lot Timed Auctions:
* Our Single-Lot Timed Auctions are a straightforward method. Properties or land are uploaded and marketed as usual, with bidding available 24/7 from the moment the auction opens to when it closes. The seller will decide with our experts how long the asset will be on the market.
* Once again, prospective buyers can make offers using our online platform, or through our proxy service.
Key benefits:
* Tailored timelines – You decide how long your property stays on the market, allowing you to align the auction with your specific circumstances.
* Focused marketing – Your property receives individual attention in our marketing efforts, rather than competing for visibility alongside multiple lots.
* Continuous bidding opportunities – With 24/7 bidding available, potential buyers can place offers whenever they're ready, maximizing your chances of receiving competitive bids.
* Flexibility to adapt – If needed, you can work with our team to adjust your auction strategy based on interest levels and market conditions.